WhatsApp marketing enables businesses to communicate with customers in a direct, personal, and timely way.
At Cobao, we help brands use WhatsApp as a powerful channel for engagement, support, and conversion while respecting user consent and platform guidelines.
Our approach begins with understanding how WhatsApp fits into your customer journey. We identify where direct messaging can add value, whether for updates, promotions, customer support, reminders, or ongoing engagement.
We help design structured messaging strategies that feel relevant and helpful rather than intrusive. This includes defining message types, timing, frequency, and tone. Clear communication builds trust and encourages interaction.
Campaign setup focuses on compliance and best practices. We ensure opt-in processes, message content, and delivery methods align with applicable regulations and WhatsApp policies. This protects both your brand and your audience.
Personalisation plays an important role in WhatsApp marketing. Messages can be tailored based on customer behaviour, preferences, and previous interactions. This improves relevance and response rates.
Automation and workflows help scale communication while maintaining consistency. We support the setup of automated responses, triggered messages, and structured conversation flows that guide users efficiently.
Performance tracking is built into every campaign. We monitor delivery rates, engagement, responses, and outcomes to understand what works and where improvements can be made.
Why Cobao
Cobao approaches WhatsApp marketing with care, structure, and accountability. We focus on respectful communication that delivers value to both brands and customers.
Our team ensures WhatsApp activity is aligned with your wider marketing strategy and business goals.
How Cobao Can Help
- Defining WhatsApp messaging strategies
- Designing compliant opt-in and messaging flows
- Creating and managing campaigns
- Setting up automation and workflows
- Monitoring performance and engagement
- Refining communication based on results
Ways to Contact Us
If you want to connect with your audience through WhatsApp in a meaningful way, we would be happy to help.
You can contact us at info@cobao.com or by filling in the contact form below on our website. Our team will review your enquiry and respond promptly.