Your Marketing Leadership. Your Strategy.Your Extended Team.

Cobao’s CMO as a Service gives you senior marketing leadership and the specialist capabilities needed to turn strategy into execution — without having to build an entire marketing function in-house.

We can act as your CMO, work alongside your leadership team, or support your existing CMO and marketing department with additional expertise, technology and execution.

From marketing strategy, positioning and growth planning to SEO, AI Search, paid media, automation, content, social media, branding, design and analytics, we bring the right capabilities together around your business.

We don’t simply advise and hand over a strategy.

We lead. We plan. We execute. We measure. We optimise. We grow.

One strategy. One extended team. One marketing function built around your business. 

60-90d

First citations

AI surfaces tracked
0 +
Avg. share-of-voice lift
0 x
Dedicated strategist
0

Trusted by growth teams in regulated, high-stakes industries

The shift

Your CMO — or Your CMO's Extended Team

Every business is different.

Some companies need experienced marketing leadership without hiring a full-time CMO. Others already have a CMO or Head of Marketing but need additional expertise, resources or execution capacity.

Cobao can operate in either model.

Strategy → Plan → Execute → Measure → Scale

Instead of producing a strategy and leaving your team to implement it, Cobao can remain involved throughout the entire growth cycle.

Alongside your existing CMO

We become an extension of your marketing function, providing specialist expertise, additional capacity and hands-on execution where your internal team needs it.

As your specialist growth team

We can take ownership of specific areas such as paid acquisition, SEO, AI search, automation, content, analytics or conversion optimisation.

From Strategy to Execution

Crowd out competitors from the surfaces your future customers ask first.

As your CMO

We help define strategy, establish priorities, allocate budgets, coordinate channels and oversee marketing execution.

Fit check

What We Can Support

Our CMO as a Service model can include:
Choose the capabilities you need, and we build the team around them.

How we work

Built for Competitive Digital Markets

Gaming, Forex and FinTech require specialist marketing knowledge. Competition is global, acquisition costs can be high, customer journeys are complex, and advertising platforms often impose additional restrictions on financial and gaming businesses. Cobao combines industry knowledge, marketing expertise, technology and execution to help brands compete effectively in these environments.

01

More Capability Without More Headcount

Building an internal marketing department with specialists across paid media, SEO, automation, content, creative, analytics and technology can be expensive and difficult to manage. Cobao gives your business — or your existing CMO — access to these capabilities through one integrated team. No unnecessary layers. No disconnected agencies. Just the expertise and execution capacity you need.

02

One Strategy. One Extended Team. One Growth Engine.

Whether you need a CMO, support for your existing CMO, or additional marketing execution capacity, Cobao adapts to your organisation. We can lead your marketing, strengthen your marketing team, or simply help your CMO get more done.