Cobao’s CMO as a Service gives you senior marketing leadership and the specialist capabilities needed to turn strategy into execution — without having to build an entire marketing function in-house.
We can act as your CMO, work alongside your leadership team, or support your existing CMO and marketing department with additional expertise, technology and execution.
From marketing strategy, positioning and growth planning to SEO, AI Search, paid media, automation, content, social media, branding, design and analytics, we bring the right capabilities together around your business.
We don’t simply advise and hand over a strategy.
We lead. We plan. We execute. We measure. We optimise. We grow.
One strategy. One extended team. One marketing function built around your business.
First citations
Trusted by growth teams in regulated, high-stakes industries
The shift
Every business is different.
Some companies need experienced marketing leadership without hiring a full-time CMO. Others already have a CMO or Head of Marketing but need additional expertise, resources or execution capacity.
Cobao can operate in either model.
We become an extension of your marketing function, providing specialist expertise, additional capacity and hands-on execution where your internal team needs it.
We can take ownership of specific areas such as paid acquisition, SEO, AI search, automation, content, analytics or conversion optimisation.
Crowd out competitors from the surfaces your future customers ask first.
We help define strategy, establish priorities, allocate budgets, coordinate channels and oversee marketing execution.
Fit check
How we work
Building an internal marketing department with specialists across paid media, SEO, automation, content, creative, analytics and technology can be expensive and difficult to manage. Cobao gives your business — or your existing CMO — access to these capabilities through one integrated team. No unnecessary layers. No disconnected agencies. Just the expertise and execution capacity you need.
Whether you need a CMO, support for your existing CMO, or additional marketing execution capacity, Cobao adapts to your organisation. We can lead your marketing, strengthen your marketing team, or simply help your CMO get more done.